The Second World War resulted in the deaths of around 85 million people. Additionally, tens of millions more people were displaced. However, amid all the carnage people demonstrated remarkable courage, fortitude, compassion, mercy and sacrifice. We would like to honour and celebrate all of those people. In the War Years Blog, we examine the extraordinary experiences of individual service personnel. We also review military history books, events, and museums. And we look at the history of unique World War Two artefacts, medals, and anything else of interest.
6 tech tips for tackling your master’s in military history
In this blog post, I have laid out six tech tips (software and devices) that helped me obtain my master’s degree in military history by research.
THE ROYAL NAVY DURING THE SECOND WORLD WAR. © IWM A 10438
When I started my master’s degree in military history, one of the first things I did was browse the Internet for guidance on undertaking research, managing my time and dissertation writing techniques. Although I did find plenty of general information about undertaking a master’s degree, I did not discover anything specific to military history. During my course induction, the university did recommend some online resources and advice on conducting research. However, I quickly realised that I would have to develop my own methods of study and find the tools to match. In the remainder of this blog post, I have laid out six apps and devices that helped me succeed with my research and writing. I do hope you find it useful.
When undertaking a master’s degree in military history, you naturally spend a lot of time doing research at archives, museums, and libraries. As a part-time student, holding down a full-time job, I seldom had the opportunity to spend days pawing over war diaries, letters, or official documents. Instead, I had to maximise my available time and access to archive resources. Additionally, five months after I started my course, the Covid-19 pandemic struck, closing many public buildings for long periods. When I was able to secure a visitor’s slot at The National Archives, for example, I had to scan and save as many pages of as many documents as possible. Luckily for me, the Adobe Scan mobile app proved the perfect solution.
1. Adobe Scan
Once installed on your smartphone or tablet, Adobe Scan enables you to easily capture and convert documents to PDFs. The app is free to use, which is always a bonus when you are a student. When you create a free Adobe Document Cloud account, all your scanned documents are automatically backed up, and are available from anywhere with an Internet connection. The free service provides you with 2-GB of Cloud storage and text recognition for documents up to 25-pages. Adobe Scan is available for Android and Apple iPhone.
During my research project, I scanned hundreds of pages of war diaries. Frequently, the diary entries were written by hand in faint pencil. This made them hard to read and difficult to capture as an image using a smartphone camera. However, Adobe Scan has some very handy features, such as filters, which can transform illegibly faint scribble into clearly discernible text. Once you have found the right filter, simply click the ‘Apply to all pages’ button, and your document is transformed. Adobe also makes it easy to download documents to your device, share via email and save a copy to Google Drive.
Screen grabs from Adobe Scan mobile app
2. Samsung tablet computer
I mainly used my laptop computer for desk research and writing. For field research, I purchased an inexpensive Samsung Galaxy tablet (other brands are available), a 7-inch screen and 32-GB of storage. I found the smaller 7-inch form factor more convenient to use than the larger 10-inch screen, but I guess it is a matter of personal preference. Additionally, I got a hard-shell protective case, which doubled as a stand, and a Bluetooth wireless keyboard. The only apps I installed on the tablet were Adobe Reader, Adobe Scan, Kindle and Mendeley, which I will come to later. Using My Files on the Galaxy tablet, I created a very simple filing system. Next, I downloaded every research document onto the device as my project progressed. This put all my research documents at my fingertips and allowed me to work anywhere without being reliant on an Internet connection.
3. Amazon Kindle
During a degree course, you borrow and buy lots of books. Printed books take up a lot of shelf space. Whereas digital books (eBooks) only occupy storage space on your tablet, which can always be increased. I used Amazon Kindle as my preferred digital library. As well as the mobile app, you can access your Kindle library from any web browser using the Kindle Cloud Reader. Besides being accessible from anywhere, many Kindle eBooks are cheaper than printed editions. However, it was the search function on Kindle that I found most useful. Type any keyword or phrase into the search field, and Kindle will list every example of that word or phrase by chapter and page in a nice, neat, sequential list. The Kindle search feature saved me plenty of time during my research and while writing my dissertation. You can also bookmark pages and highlight text that you want to reference later.
Another useful money-saving tip for the cash-strapped student is to sign up for an Amazon Prime Student account, which offers you a wide range of discounts on everything from laptops to textbooks.
4. Index tabs
Marking the pages of numerous books for reference purposes can be a chore. However, my project supervisor suggested a very effective low-tech solution. Sticky index tabs are brightly coloured, self-adhesive strips of plastic or paper, which are ideal for marking pages of books that you might want to refer to repeatedly. Post-it Page Markers are recyclable index tabs; the paper used to manufacture them is ethically sourced (other brands are available). Another advantage of using paper-based tabs is that you can write on them for indexing.
5. Mendeley reference manager
Universities set out clear guidelines for footnotes and citations in military history papers such as the Modern Humanities Research Association (MHRA) style guide. It is important that you follow these style guides to the letter. Today, there are a wide range of reference management tools available to help you. Initially, I tried Zotero research software. However, I did not find it easy to use. Next, I tried Mendeley and struck gold. Mendeley is a free reference management software available for Windows, Android, Apple, and Linux. Once installed, you can upload your research to build a library of documents and references. Mendeley generates references, citations, and bibliographies in a whole range of journal styles including MHRA. The Mendeley Cite plugin for Microsoft Word enables you to insert footnotes quickly and easily into your papers.
One note of caution when using Mendeley. If you intend to share a rough draft of a working document with your supervisor, remember to export your document in the correct format. If you simply save your Word document and send it, then Mendeley code will remain present. When the recipient opens your document, they might find the formatting confused or unreadable. This is a mistake you do not want to make on the submission of your dissertation.
Mendeley Reference Management Software
6. Microsoft 365
Prior to starting my course, the university’s IT department set me up with Outlook email and a Microsoft 365 account, which includes popular Office products like Word, PowerPoint, and Excel. Additionally, the Microsoft 365 Education plan provides tools and services like SharePoint, OneNote, Teams and Publisher. Microsoft provides a wide range of mobile apps to enable you to work from anywhere on any mobile device. However, I must admit that I seldom used Microsoft 365 during my research project. For non-students, Microsoft generously provides a free online version of Office.
Obviously, everyone who undertakes a master’s degree in military history will meet the challenges of their own research project differently. Nevertheless, technology can help you save time, energy, and money, which might otherwise be wasted. Lastly, check out websites like Save the Student and UNiDAYS for a wide range of discount codes and free stuff. And remember that many software and hardware vendors will offer educational discounts but sometimes you must ask them.
If you enjoyed this post, I would be very grateful if you would help spread the word by sharing it on Twitter and Facebook. Thank you!
George's War: From Harpenden to Berlin with No. 1 Special Wireless Group
In this blog post, we examine the wartime service of George Trumpess, who was a member of No. 1 Special Wireless Group, Royal Signals. During the Second World War, 40 Special Wireless Sections were engaged in enemy radio traffic intercepts for the Army (Y Service). George would serve throughout the Campaign for Northwest Europe, and travel from sleepy Hertfordshire to the ruins of Berlin in 1945.
George Trumpess, left, at Brandenburg Gate, Berlin, 1945
Recently, a relative of mine had the unenviable task of having to clear the contents of his late parent’s house. Among the countless objects accumulated over a lifetime emerged a large, handcrafted wooden box and several photograph albums. The box contained an assortment of Second World War German medals and coins. The photograph albums revealed a tantalising glimpse into George Trumpess’s wartime service with the Royal Signals. George had been very circumspect about his military career.
George’s collection of Second World War German medals, Nazi currency, assorted photos, and his own campaign medals
Initially, I started my research into George’s unit by contacting the Royal Signals Association on the social media platform Facebook. One member of the Facebook group recommended I contact Bletchley Park. Officially, the Government Code and Cypher School (GC&CS), Bletchley Park was a top-secret centre of Allied codebreaking during the war also known as Station X. Dr Thomas Cheetham, Research Officer at Bletchley was able to provide the following:
George was a member of No. 1 Special Wireless Group (1 SWG), who would become 1 Special Wireless Regiment (1 SWR) in late 1945. 1 Special Wireless Group comprised of army signals units intercepting, decrypting, and analysing low-grade German Army radio traffic and cyphers in the field. It operated in Northwest Europe from D-Day onwards.1
George in the ruins of the Reich Chancellery, Berlin, 1945
Dr Cheetham was not able to provide any information on the Regiment’s post-war activities. However, it appears that 1 SWR was collecting signals intelligence (SIGINT) on the Soviets immediately after the war, although they were still our allies at the time.
Dr Cheetham recommended that I contact the Military Intelligence Museum, which I did. Alan Judge, Corps Historian, Military Intelligence Museum responded with the following:
Not a lot is known about this unit. It started as 1 Wireless Intelligence Company (WIC) of No. 1 Special Wireless Group, which formed up in November 1945 with a strength of 18 officers and 90 other ranks. Both these units were in Gneisenau Kaserne in Minden. 1 WIC's role was signals intelligence, they listened, initially, for clandestine radio transmissions from the remnants of the Nazi resistance units until it became obvious that Nazi resistance was no longer a threat.
However, the threat from the Soviet Union was then becoming more apparent and the unit started to pay more attention to the USSR and the countries under its domination. By 1949, 1 Wireless Group had been re-designated 1 Wireless Regiment and moved to Nelson Barracks in Münster. Detachments were in Berlin at RAF Gatow, Efeld, Cuxhaven, Iserlohn, and Plön in Schleswig-Holstein. In 1970 it was renamed 13 Signal Regiment, which moved into Mercury Barracks near Birgelen on the Dutch/German border in 1955. The unit had a strong Intelligence Corps representation as well as around 80 Women’s Royal Army Corps (WRAC) personnel. There followed a series of moves until 1994 when 13 Signal Regiment closed for good.2
© IWM A 21474, SPECIAL WIRELESS MOBILE UNITS. 30 JANUARY 1944, NEVE, POOL.
Formation of 1 SWG
No. 2 Company, GHQ Signals went to France with the British Expeditionary Force (BEF) in 1940.3 In July, following the evacuation of the BEF from Dunkirk, the unit was renamed No. 1 Special Wireless Group. The unit was based at Rothamsted Manor, Harpenden under the command of Lieutenant-Colonel A.E. Barton.4 1 SWG remained at Harpenden until 22 June 1944, when they closed down Rothamsted Manor and moved in three shifts (A, B and C) of eight detachments to Normandy.5
During the Second World War, 40 Special Wireless Sections were engaged in enemy radio traffic intercepts for the Army (Y Service). Each Section was a composite of Royal Signals operators, Military Intelligence, often with linguistics skills, and Royal Army Service Corps (RASC) providing drivers and logistical support. The parent organisation was the Wireless Group, which trained Signals operators, held stores of equipment and spares, and ran training courses for Intelligence officers and NCOs on Signals sections.6
Recruitment & Training of Special Operators
The recruitment of Y Service operators required the candidates to pass an IQ test, demonstrate an ability to work under pressure, and have the patience to wait for hours until an enemy radio station started broadcasting. Candidates had to show that they were mature enough not to gossip about their work. They also had to be mentally and physically resilient, often working long hours with little sleep and irregular meals. Forces operators’ training lasted 19 weeks, which included both basic military and technical training.7
Basic training for wireless operators consisted of 6-hours of military training and 2-hours of technical training per day. After an aptitude test, those selected for further training were sent to the Special Operations Training Battalion (SOTB), situated in Douglas, Isle of Man, from 1942.8
In his memoir, Major G.K. Rothwell, 1 Special Wireless Group, described his extensive training:
The initial training was standardised for all arms and comprised six weeks of rigorous and exhausting infantry training. The training day ran from 07.30 to 18.00 including Saturdays. It was only after four weeks, when we were fitted with Battle Dress, that we were allowed out on a Sunday afternoon to go to the Club at Camp Centre.
After leave I was instructed to proceed to the Isle of Man where the Special Operator Training Battalion was located. A long row of Boarding House along the promenade had been requisitioned and the promenade divided in half by a wire mesh fence. Special Operators were trained to receive and send Morse to British Army standards and additionally learnt the styles, codes, and procedures of German and Italian services.
After three months or so there was a test which eliminated the less proficient. The remainder continued the course until they qualified as Operator Special Class II after six months or so. Training continued with operational training, meaning one practised monitoring actual German networks. Additionally, Japanese procedures were taught as the Japanese Morse alphabet had 72 characters this was not at all simple.
So, the training lasted over a year (extraordinary for the wartime), and it was not until April 1944 that I was to join No. 1 Special Wireless Group, then located in a large country house at Rothampsted in Harpenden.9
© IWM CM 2448 The interior of the wireless telegraphy receiving van of an RAF Wireless Observer Unit post in the Western Desert, showing the W/T operators at work.
1 SWG & Campaign for Northwest Europe
The long-awaited Second Front finally opened with the D-Day landings on 6 June 1944. On the morning of D-Day, the mobile section (MobSec) of 1 SWG identified 21st Panzer Division moving from Falaise toward Ouistreham (Sword Beach). As a result, the Division was subjected to an Allied air attack. Next, having found the road bridge over the Caen Canal (Pegasus Bridge) in the hands of British 6th Airborne, 21st Panzer had to detour via Caen, which delayed their planned counterattack until 16.30hrs. When they finally attacked, 21st Panzer lost approximately 50 tanks from a strength of 127. Nevertheless, they did frustrate General Montgomery’s planned objective of taking the city of Caen on D-Day.10
From the 14 June, MobSec, 1 SWG started to waterproof their vehicles in anticipation of crossing to Normandy. However, they were then ordered to de-waterproof them at the end of July. Finally, on 8 August the unit received its movement orders, and arrived in Normandy on 10 August 1944.11
Operation OVERLORD, the Battle for Normandy, raged on for three months. The Germans finally withdrew across the river Seine at the end of August 1944. After weeks of inching forward in the notoriously closed country of the Normandy bocage, the Allies suddenly made spectacular advances into France and Belgium.
In August 1944, Major Rothwell, 110 SWS, was monitoring German radio traffic in the Falaise Pocket:
The Germans were using a three letter Book Code. A Book Code provides little or no protection if the enemy has a copy of it. Now we did have a copy of the code book! So, when I began picking up a long message in this code, the Intelligence chap was sitting on the back steps of the radio van decoding it as I handed him each sheet as it was completed. And it turned out to be the complete plan for the counterattack the Germans planned at Mortain.12
© IWM BU 531 The crew of a Cromwell Mk IV tank of 2nd Welsh Guards on the drive into Brussels, 3 September 1944.
On 1 September 1944, one detachment of the 110 Special Wireless Section (110 SWS) was attached to the Guards Armoured Division. The remainder of 110 SWS was attached to XXX Corps HQ, following in the wake of the Guards as they advanced across Belgium. On 3 September, Guards Armoured liberated the Belgium capital of Brussels. Corporal Harold Everett, 110 SWS, recalled the liberation and subsequent celebrations:
The noise, the ecstasy of the crowd, the knowledge that we, the British, were the cause of this great outburst of joy and gratitude gave us feelings of pride and pleasure that it is impossible to put into words. I felt emotionally super charged. On that September day I lived a moment in history that I can never live again.13
Between 5 and 9 September 1944, Shift B of 1 SWG moved six officers, 174 other ranks and 43 vehicles to a transit camp in Wickham, Hampshire. Next, they embarked on Landing Ship, Tank (LST) 158 sailing from Gosport and landed at Arromanches, Normandy. Similarly, Shift C landed in France on 15 September 1944. 1 SWG then moved from Amiens to Brussels, Belgium.14
On 14 September, 1 SWG and 1 Special Intelligence Company (1 SI Coy) moved to Brussels to set up an important intercept station.15 According to Hugh Skillen, Ultra and Y Section intelligence indicated a rapid build-up of German forces in the Arnhem-Nijmegen area at least one week before the start of the ill-fated Operation MARKET-GARDEN.16
Detachments of 1 SWG were operating in Eindhoven, Holland during Operation MARKET-GARDEN (17 to 25 September 1944) but the unit’s war diary makes no mention of it.17 At the end of September MobSec, 1 SWG was attached to the American 12th Army Group.18
During November, No. 7 SW Section (Type A: Army HQ), 109 and 110 SW Sections (Type B: Corps HQ) arrived in the Brussels area. According to the war diary, the winter passed without Christmas, the New Year or Operation VERITABLE. The same phrase is repeatedly used in the war diary: Nothing of importance to record. Presumably, the lack of information recorded in the war diary at a group level is a security precaution in case the documents were ever captured.19
On 13 December 1944, the war diary for MobSec, 1 SWG mentions a force of 20 Germans 3-miles from their positions, and the men having to stand to until the morning. On the 16 December, the war diary records a breakthrough of German forces North of their position at Chattancourt close to the Meuse River. This attack was the Ardennes Counteroffensive, the last major German offensive of the war, also referred to as the Battle of the Bulge. During the night and early morning of the 23/24 December, the war diary records enemy air activity and some bombing nearby but no casualties.20
In February 1945, following leave in the UK, Major Rothwell returned to Holland and Operation VERITABLE (the clearing of German forces from the West bank of the Rhine):
I returned to the section at Issum in Holland, where the Reichwald Forest was slowly being cleared in some very bitter fighting and preparations were being made for the crossing the Rhine. Shift working was back, with a continuous system without free days. The shifts were worked so: 08.00 –13.00, 22.00 – 03.00, 13.00 – 17.00, 03.00 – and then 17.00 – 22.00 before starting round again.
And when one was not on a radio set, sleeping, meals washing (self & cloths) weapon cleaning, sentry duty and various other chores had all to be fitted in. And whenever we moved the old latrine pit had to be filled in and new slit trenches dug at the new site!21
During the winter months of 1945, 110 SWS repeatedly moved locations, setting up new stations, transmitters, and continually changed cypher books. At the same time, leave was organised in the UK and Paris. On 8 May 1945, the war diary for 110 SWS simply states that hostilities officially declared closed.22 The war in Europe was over for 1 SWG.
Visit George’s War in our Gallery section to see 46 photographs of George and his comrades in Berlin between 1945 and 1946. Click Here.
Victory in Europe & Russian Intercepts
By mid-April 1945, 1 SWG was located at Kempen, Germany, northwest of Dusseldorf. By June, the unit had moved to Minden, between Munster and Hanover. The War Diaries are silent about German capitulation in May 1945. Throughout the summer, 1 SWG remained busy and had numerous visitors from Signals Research and Development Establishment (SRDE) and Southeast Asia Command (SEAC). Of course, Japan would not be defeated until August 1945, and it was certain that some elements of Y Service would have been redeployed to the Pacific if the war had continued. In mid-July, the unit found time to exhibit captured German cypher equipment, visited by Chief Signals Officer, 21st Army Group. At the same time, some sections were being returned to the UK and demobilised.23
It seems that 1 SWG was intercepting Russian wireless and possibly landline traffic after May 1945. On 14 September 1945, GC&CS and Foreign Office prepared a draft policy paper on what radio traffic should be monitored in the immediate post-war period. Russia was a prime target for intelligence gathering. The paper stated:
The Russians are realists, and they will intercept our traffic and expect us to intercept theirs.
The paper continued:
Interception of Russian traffic is normally difficult for us, but owing to their present advance westwards, the opportunity to do so is good and an intense study could be made while there is a chance and resources available.24
As the Cold War got underway, GC&CS moved from Bletchley Park to Cheltenham in 1952, having changed its name to Government Communications Headquarters (GCHQ) in 1946.
References:
Dr Thomas Cheetham, Research Officer, Bletchley Park, museum & heritage attraction, https://bletchleypark.org.uk/, 2020.
Alan Judge, Corps Historian, Military Intelligence Museum, https://www.militaryintelligencemuseum.org/, 2020.
Hugh Skillen, Spies of the Airwaves: A History of Y Sections during the Second World War (London: H.M. Stationery Office, 1989), p. 56.
Skillen, Spies of the Airwaves, p. 110.
Skillen, Spies of the Airwaves, p. 397.
Skillen, Spies of the Airwaves, pp. 50-51.
Sinclair McKay, The Secret Listeners: The Men and Women Posted across the World to Intercept the German Codes for Bletchley Park (London: Aurum Press Ltd, 2013), pp. 6-7.
Skillen, Spies of the Airwaves, pp. 50-51.
The Y Service 1939-1945, Major G.K. Rothwell (Ret'd), extract from his biography, from March 1943 to June 1945, https://www.goldbeach.org.uk/yservice/Rothwell.htm, downloadable PDF, 2021.
Skillen, Spies of the Airwaves, pp. 397-398.
The National Archives (TNA), WO 171/2042, Mob Sect, No. 1 Special Wireless Group, June to August 1944.
Rothwell, The Y Service 1939-1945.
Skillen, Spies of the Airwaves, pp. 432-433.
TNA, WO 171/2041, War Diary, No. 1 S.W. Group, R. Signals, 5 to 9 September 1944.
Skillen, Spies of the Airwaves, p. 431.
Skillen, Spies of the Airwaves, pp. 441.
TNA, WO 171/2041, War Diary, No. 1 S.W. Group, September 1944.
TNA, WO 171/2042, War Diary, Mob Sect, September 1944.
TNA, WO 171/2041, War Diary, No. 1 S.W. Group, September 1944 to November 1945.
TNA, WO 171/2042, War Diary, Mob Sect, December 1944.
Rothwell, The Y Service 1939-1945.
TNA, WO 171/6051, War Diary, 110 S.W. Section, 1 January to 30 June 1945.
TNA, WO 171/2041, War Diary, No. 1 S.W. Group, April to September 1945.
Kenneth Macksey, The Searchers: Radio Intercept in Two World Wars (London: Cassell Military Paperbacks, 2003, (reprinted 2018), p. 274.
Additional resources:
Birgelen Veterans Association
BOAR Locations, Mercury Barracks: https://www.baor-locations.org/MercuryBks.aspx.html
Royal Signals, Corps History: https://www.royalsignalsmuseum.co.uk/
Night of the Bayonets and the Battle for Texel Island
In this book review, The War Years takes a look at Eric Lee’s Night of the Bayonets that tells the surprising true story of the last battle of the Second World War in Europe.
The war in northwest Europe was supposed to have been over on the 8th of May 1945. However, Eric Lee’s new book, Night of the Bayonets tells a very different story. Instead, his book transports us to the Wadden Islands, where the Battle of Texel raged from 6th April until 20th May 1945. The central act in this real-life drama, the brutal massacre of some 400 German troops at the hands of their comrades, gives the book its menacing title. While the rest of the Continent celebrated VE Day, the Dutch inhabitants of Texel Island found themselves in the middle of a bloody conflict between German troops and their erstwhile allies of the Georgian Legion, itself part of the Wehrmacht.
Now an almost forgotten footnote to the Second World War, the Battle of Texel quickly became a propaganda vehicle for Dutch communists, the Soviet Union, and Georgian nationalists. In 1968, the story was even transformed into a Soviet film called Crucified Island. In Night of the Bayonets, historian and journalist Eric Lee tries to untangle the facts from the fiction. His book also asks some difficult questions about national and political loyalties versus morality and the human imperative for survival. Caught between starvation, disease, or a bullet in the neck, would you voluntarily take up arms for your enemy? Would you knowingly endanger civilians, many of them children, to save your own skin?
Basically, Night of the Bayonets is a book of three parts. First, Lee explains the turbulent history of Georgia from the First World War until its brief period of independence was eclipsed by the new Soviet state. Next, he focuses on how 800 Georgians ended up on the peaceful Dutch island of Texel, as part of the German army of occupation. He goes onto explain the planning of the Georgian uprising, the murder of 400 German troops, and subsequent battle. Finally, he discusses the aftermath of the battle and myth-making that quickly followed.
Eventually, Canadian military forces put an end to the battle for Texel. The estimated casualties were around 2,347 (killed, wounded, and missing) including 89 Dutch civilians. Of the 800 Georgians who fought in the battle, just 228 survived. Although the Germans were increasingly short of manpower as the war progressed, it does seem naive of them to have placed any trust in the loyalty of the Osttruppen (Eastern troops). Night of the Bayonets is well-researched and makes for an interesting read. However, the main protagonists, the Georgians, remained remote, opaque, unsympathetic figures. They changed sides, and then changed sides again. They killed 400 former comrades in cold blood, many of them while they slept. In a desire to save themselves, the Georgians threatened the lives of the island’s entire population. Perhaps it is no surprise that today’s islanders are ambivalent about this period in their history, and would rather leave the matter buried in the Russian Cemetery.
Night of the Bayonets: The Texel Uprising and Hitler’s Revenge, April-May 1945 by Eric Lee is published by Greenhill Books, 2020. You can also visit NightoftheBayonets.com for more information.
Marketing The Tank Museum
The Tank Museum, situated in Bovington Camp, Dorset, is great example of how the modern museum must change to succeed. The Tank Museum’s marketing success has taken time and lots of moving parts. The engine of this growth and innovation has been the museum’s partnership with Wargaming.net, the award-winning developers of the massive multiplayer online game World of Tanks.
UK tourism is big business. According to VisitBritain.org nearly 4 million people currently work in the sector and it’s expected to generate £257.4 billion by 2025 (1). Thousands of attractions from castles and galleries to wildlife parks compete to attract domestic and overseas visitors. There are 2,500 museums alone in the UK (2). What is more, visitor expectations have grown exponentially. Visitors demand more bang for their buck, and will holler loudly on social media and review sites if they don’t get it.
Museum on a Mission
Today’s museums need clarity of purpose, specialist skills and marketing teams to win the war of visitor attraction. The Tank Museum, situated in Bovington Camp, Dorset, is great example of how the modern museum must change to succeed. The museum has a clearly stated purpose, "To tell the story of tanks and the people who serve with them (3)". Its mission can be summarised as “to conserve, develop and interpret the national collection of tanks and armoured fighting vehicles to educate and inspire people (4).”
The museum started out as little more than a shed that housed a small number of important military vehicles from the First World War. In 1947, the museum opened to the public. By 1981, it had around 120 armoured vehicles in its collection. The arrival of a new curator saw a period of expansion, as the museum refocused its efforts on vehicle restoration and conversation. In the noughties, a second period of expansion saw the restoration of Tiger 131, introduction of the annual Tankfest flagship event, an upgraded arena, new museum entrance, display hall and Vehicle Conversation Centre. Today, The Tank Museum holds the world’s largest collection of tanks, attracts over 200,000 visitors annually, and plays an important educational role (5).
Wargaming.net
The Tank Museum’s marketing success has taken time and lots of moving parts. The engine of this growth and innovation has been the museum’s partnership with Wargaming.net, the award-winning developers of the massive multiplayer online game World of Tanks. Since 2011, Wargaming.net has sponsored The Tank Museum’s main summer event, Tankfest. In 2013, they sponsored the creation of The Tank Museum’s state-of-the-art Education Centre. In 2014, Wargaming.net sponsored the ‘Fury’ exhibition, which celebrated the museum’s involvement in the making of David Ayer’s war movie (6).
At Tankfest 2015, Google partnered with Wargaming.net and The Tank Museum to create the UK’s first virtual reality (VR) military museum experience (7). In recent years, the museum’s Vehicle Conservation Centre has become the gaming hub of Tankfest with an array of activities that are streamed live across various platforms such as Facebook, Instagram and YouTube. Wargaming.net offers gamers special premium versions of classic tanks such as The Tank Museum’s ‘Fury’ Sherman for limited periods. Opened in April 2017, World of Tanks supported the Tiger Collection exhibition, which brought together every member of the Tiger tank family in one display for the first time. Wargaming.net also supplied a virtual reality Sturmtiger, when arrangements for the loan exhibit fell through (8). The company has also been instrumental in bringing guest vehicles, such as the Char B1 medium tank and “Bretagne” Panther, from the Musée des Blindés (French Tank Museum), to appear at Tankfest.
Meeting Audience Demand
In a survey by the American Alliance of Museums, millennials (those born between 1980s and early 2000s) said that traditional museums were “static places for exhibiting things”. The survey found that millennials want interactive, immersive and participatory activities from museums (9). Today, technology makes it possible to create these interactive, immersive experiences. However, most museums lack the funds and expertise to harness technology themselves. Instead, they need like-minded corporate partners and sponsors such as Wargaming.net and Google.
A New Reality
Sponsorship works best when the parties involved share similar values, target the same audiences and have closely aligned objectives. Wargaming.net have created a variety of educational activities, from dedicated websites, augmented and virtual reality experiences to education centres. One of the game developer’s stated aims is “to promote an interest in history and show that education can be an engaging and even enthralling experience.” The virtual recreation of the Sturmtiger for The Tank Museum’s Tiger Collection exhibition is just one example of how Wargaming.net is working with military museums across the world to create amazing, interactive “mixed reality” experiences. Together, institutions like The Tank Museum and companies like Wargaming.net are changing visitor experiences from something static and one-dimensional into something interactive and immersive. What’s more, the experience is no longer confined by geography, physical exhibition space or artefact availability. The digital world knows no bounds. Of course, the ability to create more engaging, memorable visitor experiences delivers commercial benefits for the museum and its sponsors from brand building and increased visitor numbers to selling more premium features on your game platform and merchandising. It’s a win-win for everyone.
Education
In 2017, 6,924 schoolchildren and accompanying adults visited The Tank Museum as part of formal education programmes, an increase of over 1,500 from the previous year. The museum runs activities and events that relate to science, technology, engineering, arts and maths (STEAM) for primary and secondary schools. It has also developed partnerships with a number of universities. The museum’s educational programmes help anchor the institution within the local community, engage with completely new audiences and preserve the history of armoured warfare for generations to come (10).
The Tiger Workhorse
Today, Tiger 131 is the world’s most famous tank. It is also The Tank Museum’s most popular exhibit. Captured in April 1943, Tiger 131 was inspected by King George VI and Winston Churchill before being shipped to the UK where it went on public display. Next, the tank was subjected to an extended period of testing and evaluation. In 1951, Tiger 131 was sent to The Tank Museum. After a long period as a static exhibit, restoration work started in 1990. By 2003, the tank had been returned to running order, making it the world’s only operational Tiger 1. In 2014, Tiger 131 featured in the Hollywood war movie ‘Fury’. The last time a genuine Tiger tank had appeared in a film was 1950. In 2017, Tiger 131 was centre of attention again when the museum opened its Tiger Collection exhibition. The tank has also appeared in a number of history documentaries. The Tank Museum now runs two dedicated Tiger Day events every year. In 2017, these events attracted 4,500 visitors to the museum. Regular ‘Ride the Tiger’ online auctions and raffle ticket sales generate much needed income for on-going preservation and maintenance work. Tiger 131 merchandising, from t-shirts and mugs to World of Tanks special packages, make sure the vehicle earns its keep (11).
Merchandising
Retail marketing and merchandising has an important role to play at The Tank Museum. Naturally, it encourages secondary spend, money generated over the price of museum entry. Retail marketing also improves the customer experience, increases perceived value and strengthens brand engagement. As part of the museum’s recent makeover, the restaurant, gift shop and product mix of souvenirs have been better aligned with the museum’s brand values, personality, narrative and visual identity.
The Tank Museum gift shop and online store offer a wide selection of branded merchandise from mugs, books, wall art and apparel to model kits (12). In partnership with a number of manufacturers, the museum has created unique souvenirs such as branded versions of the classic board games Monopoly and Cluedo. Shoppers can buy a wide selection of Tiger tank themed items such as Tiger 131 premium lager, COBI Tiger 131 model kits and a reproduction of the Tigerfibel, the original Tiger tank crewmember’s manual. The gift shop’s design, layout and choice of merchandise aims to surprise, delight and extend the visitor experience. The gift shop enables visitors to continue learning about the history of the various exhibits. It also creates an opportunity to transform the one-time visitor into a lifelong ‘Friend of the Museum’.
Overcoming Geography with Social Media
The Tank Museum is Dorset’s highest ranked visitor attraction on TripAdvisor and has won numerous tourism awards. However, the museum’s location in rural Dorset also poses a challenge. It takes the average visitor 2-hours to travel to the museum. To extend its reach and build lasting relationships, The Tank Museum has turned to social media platforms such as Facebook, Twitter and YouTube.
In 2017, the museum’s YouTube subscribers reached 100,000 with over 7 million views of its content. Today, the museum has over 208,000 subscribers with a view count of 32.5 million. YouTube is particularly effective at reaching young men aged between 15 and 25. Traditionally, this is a difficult demographic for organisations within the heritage community to attract. In 2017, The Tank Museum was the most ‘liked’ military museum in the world on Facebook with 300,000 followers. The total reach of the museum’s content through Facebook was over 37 million users for the year. The museum’s Facebook page also integrates with its online store and YouTube channel. Currently, the museum also has 26,500 Twitter followers (13).
According to the online traffic statistics from SimilarWeb, the museum’s website receives around 280,000 visitors annually. 83% of all traffic is direct or from search. Just 8.42% comes from social. However, it’s a different story when you look at the online store analytics. This site receives 100,000 visitors per year. 41% of the site traffic comes from referrals and 11.23% from social media with YouTube being the most effective (14). To increase engagement, promote learning and generate additional income, it makes sense for the museum to experiment and invest in social media. After all, people are naturally passionate about their hobbies and interests. Unlike many organisations, who fail to understand the basic premise of social media, the museum has found that ‘likes’, ‘follows’ and ‘views’ can translate into visitors, supporters and sales.
Clear-Sighted Strategy
Heritage and tourism are highly competitive markets. In order to compete, institutions like The Tank Museum must have clear-sighted, long-term commercial strategies that enable them to pursue their objectives. In order to remain relevant, museums must diversify, adapt and make the most of their assets. Back in 1998, The Tank Museum began to build the infrastructure it would need to succeed in the future. It has expanded its education programme, demonstrations and events. These activities have steadily increased visitor numbers from home and abroad. In order to attract a younger audience, the museum has established an extremely successful on-going partnership with online game developer, Wargaming.net. They have provided much needed funds and technical expertise to build a new Education Centre and pioneering virtual reality experiences. The museum has not been shy about sweating its assets. A restored Tiger 131 is forever in the spotlight. Finally, the museum has used the Internet and social media to overcome the challenge of its rural location to reach new demographics. According to the Charity Commission, The Tank Museum generated an income of £5.8 million in 2017 (15). This money will help ensure the story of the tank and people who serve with them continues to be told, now and in the future.
-END-
Sources:
1. Britain’s visitor economy facts, Visitbritain.org website: https://www.visitbritain.org/visitor-economy-facts
2. The Museum Association website https://www.museumsassociation.org
3. The Tank Museum Limited, Trustees' report and financial statements for the year ended 31 December 2017, Page 2.
4. The Tank Museum Limited, Trustees' report and financial statements for the year ended 31 December 2017, Page 2
5. The Tank Museum website, Museum History page, https://www.tankmuseum.org/about-us/history
6. Wargaming.net website news pages https://worldoftanks.com/en/news/press/wargaming-sponsor-education-center-tank-museum-bovington-england/ and The Tank Museum website news pages https://www.tankmuseum.org/year-news/bovnews53146
7. War History Online website, Wargaming Unveils its First Virtual Reality Tank Battle Reenactment, https://www.warhistoryonline.com/world-war-ii/wargaming-unveils-its-first-virtual-reality-tank-battle-reenactment.html
8. Deep South Media, Tank museum leads with world with augmented reality, Nik Wyness, Head of Marketing, The Tank Museum, webpage: https://www.deepsouthmedia.co.uk/8519-2/
9. American Association of Museums, Demographic Transformation and the Future of Museums report, Elizabeth E. Merritt, founding director. Download a PDF copy of the full report: https://www.aam-us.org/wp-content/uploads/2017/12/Demographic-Change-and-the-Future-of-Museums.pdf
10. The Tank Museum Limited, Trustees' report and financial statements for the year ended 31 December 2017, Page 5.
11. The Tiger Tank website https://blog.tiger-tank.com/
12. The Tank Museum’s online store: https://tankmuseumshop.org
13. The Tank Museum Limited, Trustees' report and financial statements for the year ended 31 December 2017, Page 5.
14. SimilarWeb provides a free online tool that generates real-time website traffic statistics.
15. The Tank Museum Limited, Data for financial year ending 31 December 2017, Charity Commission website: https://beta.charitycommission.gov.uk/charity-details/?regid=1102661&subid=0
Cambridge American Cemetery and Memorial
In this blog post, we visit the Cambridge American Cemetery and Memorial. The Cambridge American Cemetery and Memorial holds the graves of 3, 812 soldiers, sailors and airmen. Another 5, 127 souls are commemorated on the Tablets to the Missing. During a recent visit to the Cambridge American Cemetery and Memorial I came across the headstones of three members of the US 29th Infantry Division, and decided to investigate.
Known as the “Friendly Invasion”, 1.6 million American service personnel were stationed in the UK by 6 June 1944. Three months after D-Day, 1.2 million of those Americans had been committed to battle. Of course, Americans had been supporting Britain from the very start of the Second World War from the famous Eagle Squadrons to US Navy and Merchant Marine. The US Eighth Airforce bombed targets across Occupied Europe and Germany from August 1942 to May 1945. By the end of the conflict, over 3 million Americans had been sent to Britain. Regrettably, many ground, naval and air force personnel would never return home.
The American Battle Monuments Commission operates and maintains 26 American military cemeteries and 29 monuments across 16 countries. There are two American military cemeteries in the UK, situated in Cambridge and Surrey. The Cambridge American Cemetery and Memorial hold the graves of 3, 812 soldiers, sailors and airmen. Another 5, 127 souls are commemorated on the Tablets to the Missing.
During a recent visit to the Cambridge American Cemetery and Memorial, I came across three members of the US 29th Infantry Division. As an associate member of the 29th Division Association, I took photos of each headstone so that I could do a little research about these men. In the case of PFC. Henry R. Dority, Jr, 116th Infantry Regiment, 29th Infantry Division, it seems likely that he was killed in a training accident or succumbed to some sort of illness. The 116th Infantry Regiment had started amphibious assault training on the English coast by the date of this death, December 26th, 1943.
Henry R. Dority, Jr
YOB: 1920
Home: Halifax, VA
Occupation: Semi-Skilled Painter, Construction or Maintenance
Marital Status: Single with dependents
Enlisted: 3 February 1941
Service No: 20364712
Private First Class, 116th Infantry Regiment, 29th Infantry Division
DOD: 26 December 1943
Private Billie Wilson must have been badly wounded during the initial bitter fighting for the beachhead following the D-Day landings. Billie’s unit, Company L, 3rd Battalion, 175th Infantry, landed on Omaha Beach, Normandy, on 7 June 1944, D+1. Their landing was opposed. On 8 June, the 1st battalion passed through and captured La Cambe. However, the 2nd and 3rd Battalions were strafed by RAF Typhoon fighter-bombers with six men killed and 16 wounded. It is possible that Billie was wounded during the blue-on-blue attack by Allied planes. There was some opposition at the start of the push into Isigny. The operation did not start until dusk. Once again, it is possible that Billie was wounded and reported missing during the night advance on Isigny. The 3rd Battalion supported by tanks took Isigny only to find it abandoned by the Germans and set on fire by Allied bombing. We do know that Billie was seriously wounded, returned to the UK and subsequently died of his wounds on 12 June 1944. On 9 June, 175th pushed through Isigny and supported by tanks secured a bridge over the Vire River. The regiment then consolidated around Lison on the 9 and 10 June 1944.
Billie Wilson
YOB: 1923
Home: Kentucky
Occupation: General Farmer
Marital Status: Single
Enlisted: 1 June 1942
Service No: 15114820
Private, Company L, 3rd Battalion, 175th Infantry Regiment, 29th Infantry Division
Reported missing in action on 8 June; dropped rolls on 21 June
DOD: 12 June 1944
Awards: Purple Heart
Frank J. Lapkiewicz joined Company E, 115th Infantry Regiment on 4 September from the replacement depot as a Rifleman. On 16 September, Frank was listed as lightly injured in action (LIA) and moved to the hospital. In November 1944, the 29th Infantry Division began its drive to the Roer River, Germany, blasting its way through Siersdorf, Setterich, Durboslar, and Bettendorf, and reaching the Roer by the end of the month. Frank returned to duty on 14 November. The attack on Durboslar, preceded by an artillery barrage, started on 19 November. The 2nd Battalion, 115th Infantry advanced on the town supported by tanks and artillery. In response, the Germans brought up 12 self-propelled 88mm guns. Two Allied airstrikes helped to dislodge the German defenders. Small unit actions continued into the night and the 115th took a number of prisoners. At some point during the fighting on the 19, after just five days back in the line, Frank was seriously wounded. Frank was evacuated back to the UK but died of his wounds on 6 December 1944.
Frank J. Lapkiewicz
YOB: 1915
Home: 1111 Maple Street, Wilmington, Delaware
Parents: Leon & Nellie Lukiewska
Occupation: Skilled worker in manufacturing
Marital Status: Single
Enlisted: 28 February 1944
Service No: 42085191
Private, Company E, 2nd Battalion, 115th Infantry Regiment, 29th Infantry Division
Wounded during the battle for the German town of Durboslar
DOD: 6 December 1944 (Died of Wounds)
Awards: Purple Heart
In total, the Cambridge American Cemetery and Memorial contain the graves of around 45 members of the 29th Division’s three infantry regiments. The American Battle Monuments Commission keeps the cemetery in immaculate condition. The visitors centre and helpful staff ensure that the stories of service personnel such as Henry, Billie and Frank are preserved and their sacrifices remembered.
Donald A. McCarthy, A Veteran’s Story
In this post, we tell the story of D-Day veteran Donald A. McCarthy, who served with Headquarters Company, First Battalion, 116th Infantry Regiment, 29th Division, and landed on Omaha Beach.
In 1999, I was researching the D-Day landings for a radio project. As part of my research, I was lucky enough to start corresponding with 29er veteran, Donald A. McCarthy. Sadly, Donald passed away in 2017 at the grand age of 93. He lived a full and active life. He was rightly proud of his military service. He was Commander of the 29th Division Association from 1995-96 and made 14 trips back to the Normandy beaches and battlefields. In 2014, he was awarded the French Foreign Legion of Honour. As part of the 75th anniversary of D-Day and battle for Normandy, I thought it worth sharing Donald’s own experience of landing on Omaha Beach as he told it to me.
Training for D-Day
I was a member of Headquarters Company, First Battalion, 116th Infantry, 29th Division. I was drafted in July 1943 after graduating from High School. I completed basic infantry training in Alabama, shipped overseas on the Il de France, assigned to 1BN 116t RCT at Ivybridge, 26 January 1944. The RCT (Regimental Combat Team) began intensive training at the Assault Training Centre, Woolacombe Beach on the North West Coast of Devon, and later in April participated in Exercise Fox at Slapton Sands. We were fortunate to have preceded the horrible debacle of Exercise Tiger of 27th April.
Omaha Beach
Again, I was fortunate to have survived the landings of the third wave at Omaha Beach. Although the flotilla was originally scheduled for Dog Green sector of the beach, the British Coxswain and the entire flotilla of LCAs (Landing Craft Assault) from the SS Empire Javelin (Infantry Landing Ship, Large) were carried in an easterly direction by the tide toward the Dog Red sector and the Moulin Draw.
My LCA had taken on water, was swamped and sank about 200 yards from the low watermark and beach obstacles. Several of us swam in behind bodies and attempted to hide behind the obstacles from machine gun and artillery fire. Although the MG fire was intense, the Germans on the bluff were unable to see us because of smoke from burning grass and buildings blowing east from the Vierville (Vierville-sur-Mer) area. The smoke screen provided an opportunity to run from the water’s edge, and the fear of getting run down from incoming landing craft, and find protection from the high water shingle.
Evacuation
Some of us managed to crawl toward the Vierville Draw and were eventually able to move up the draw and reach our objective, the church in Vierville. We came under fire from our own navy and I was ordered to return to the beach and attempt to contact the US Navy beach master. I was hit by an overhead shell burst in my left leg after finding a radio. The radio caught the brunt of the burst and both my leg and the radio became inoperative. A medic dragged me to a makeshift slit trench near the shingle within 100 yards of the draw. The following morning hundreds of us managed to walk towards the Moulin Draw and most were evacuated on LSTs (Landing Ship, Tank) back to ports in Britain. Some of us recovered and returned to Normandy within three weeks.
Wounded Again
I was able to re-join my company by early July and participate in the battle for St. Lo and Vire. During the attack at Vire, I came under heavy fire in an abandoned garage. The roof collapsed and debris hit my hand and neck. I did not consider my wounds serious until a form of blood poisoning finished my days with the 116th in France.
After several weeks in a General Hospital at Great Malvern, I was assigned to an Infantry Training Centre at Tidworth Barracks. We ran a training facility for Air Force personnel and shipped them to Holland and Germany as infantrymen.
Home
I remained a PFC (Private First Class) throughout my time in the ETO (European Theatre of Operations). In January 1946, I returned home to Boston and enrolled in college. I got married and worked for Bell Systems for 30 years. My work with Bell Systems centred on defence telecommunications with the US Navy including a period in Vietnam between 1967 and 1968. After leaving Bell, I worked for the Chamber of Commerce in Providence, Rhode Island. In 1969, I returned to England, chartered a small sailboat at Gosport, and sailed to Omaha Beach to recapture the event that changed my life. Since then I have returned to Normandy to take part in D-Day anniversary events with many other 29ers.
-END-
Visit the 29th Division Association website to learn more about the unit’s contribution during World War Two. Additional material courtesy of US Department of Veteran Affairs and Back to Normandy website.